Our first event of the 2026/2027 season!

Join us as we kick off this new season with a talk about whether AI-generated participants can really stand in for real ones, presented by Dominira Saul, Founder & Principal, DFFRNT.

Generative AI is making it possible to create hundreds of seemingly realistic research participants in seconds. Synthetic users can answer interview questions, react to designs, complete surveys, simulate personas, and even attempt usability tasks at a fraction of the time and cost of conventional user research.

But are we actually learning about users, or generating plausible stories about them?

DATE TIME: Tuesday, September 15, 2026, 6:00-8:00 pm.

LOCATION: In-Person Event at Impact HUB Ottawa (123 Slater Street, 7th floor, Ottawa, ON K1P 5H2).

• NOTE: The venue is in a high-rise building, and the entry doors on the ground floor/street level lock automatically at 7pm.

REGISTRATION: (Free!) meetup.com/capchi/events/316426982